Alexander Moser

Corporate Chef - Emaar Hospitality Group

With over 25 years of global experience, including +20 successful pre-openings, rebranding’s, and operational F&B audits, Alexander Moser is a highly experienced and creative Food & Beverage leader renowned for driving culinary innovation, operational excellence, and strategic growth. Throughout his international career, he has built high-performing teams, fostered a culture of excellence and collaboration, and earned industry recognition, including the "Rising Star of the Year" and "Artisanal Chef of the Year" awards. Today, as Corporate Chef at Emaar Hospitality Group, Chef Alex continues to shape exceptional dining experiences and elevate hospitality standards across the Group's diverse portfolio.

In his current role, Chef Alex oversees the culinary operations across all Emaar hospitality brands, both nationally and internationally. This includes renowned establishments such as Address Hotels + Resorts, Armani Hotels, Vida Hotels and Resorts, and the Atmosphere including the leisure, encompassing a total of 87 F&B venues. He collaborates closely with executive leadership to align F&B objectives with broader organizational goals. His responsibilities include developing comprehensive F&B strategies, analysing market trends, optimizing revenue, and enhancing guest experiences. He also plays a pivotal role in the design and conceptualization of new F&B venues across the group, ensuring alignment with brand identities and target demographics. Additionally, Chef Alex manages refurbishment projects, enforces F&B standard manuals, and implements sustainability initiatives such as plastic-free operations and food waste management systems.

Before this role, Chef Alex served as the Cluster Director of Operations for F&B at Address Beach Resort and Palace Beach Resort Fujairah, where he successfully created and executed the F&B concepts within the hotels. His work included the development of back-of-house areas and F&B deliverables for all projects within Emaar Hospitality Group, covering brands like Address Hotels and Resorts, Vida, and Palace Hotels. His strategic acumen was evident in his ability to align the food and beverage department’s goals with the company’s overall objectives, manage budgets, control costs, and optimize revenue.

Chef Alex’s illustrious career includes executive chef roles at prestigious establishments worldwide, such as Park Hyatt Dubai, Andaz Delhi in India, and Hyatt Regency Istanbul. His culinary excellence has earned him accolades like the "Rising Star of the Year" award by Sanjiv Kapoor and the title of "Artisanal Chef of the Year" by Vir Sanghvi. His culinary excellence extended to diverse lands, leaving an indelible mark on venues from Dubai, Switzerland, France, Turkey, India all the way to Vladivostok, Russia.

In the realm of fine dining, Chef Alex's influence goes beyond creating delectable dishes. His impact is felt in rebranding iconic establishments like the Grand Hyatt Cannes Hotel Martinez and Hyatt Regency La Mediterrane in Nice, France, showcasing his keen eye for culinary innovation. Amongst his many accomplishments, the creation and execution of Salia, a homegrown concept celebrating the Northern Emirates' culinary heritage and located in Address Beach Resort Fujairah, stands out as a signal of Chef Alex's dedication to promoting local flavours and ingredients.

Chef Alex's journey is heavily influenced by the power of passion, persistence, and a love for the art of cooking. His story serves as an inspiration to aspiring chefs, reminding them that every dish is a canvas for creativity, and every plate is an invitation to a transformative culinary journey. As he continues to lead and inspire in his role at Emaar Hospitality Group, Chef Alex remains committed to pushing the boundaries of gastronomy, leaving an indelible mark on the world of food and beverage.